Adjust the inputs below. Most contractors are shocked by the number.
30% booking rate applied to missed calls — industry average for qualified inbound contractor leads (LSA Research #625773)
HVAC default $3,500 avg ticket — consistent with ACCA national survey data for residential replacement jobs
25% miss rate default — median for solo operators and 2-5 person shops per BrightLocal contractor study
Recoverable estimate assumes 70% recovery rate based on Elevated AI customer cohort data (2025)
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